Blanc

Blanc Parnell stocks the entire range of Blanc, re-launch and Ginger
Orchid styles, plus Vigorella lifestyle wear as well as a dazzling array
of accessories.
Exotic prints, luxurious fabrics and classic yet subtlety directional
designs help to make Blanc Parnell unique. Come and visit us soon!

• open: Mon - Fri: 10am - 5.30pm, Sat: 10am - 5pm, Sun: 10am - 4pm
• address: 415 Parnell Road, phone: 307 5800
• web:

the cupboard

The cupboard is an enduring, iconic Auckland boutique – with its own unique styles. It creates exclusive, original clothes that are luxurious and timeless. Probably unique in New Zealand, the cupboard provides almost half its garments custom-made, purpose fitted to their astute fashion clients - at no extra cost to its off the peg, luxury styles.
Couturiere-owner of the cupboard, Diane Burkhardt is renowned for unique, contemporary, layered designs. ...
read more

• open: Mon - Fri 9am - 5.30pm; Sat 9.30am - 4.30pm; Sun 10am - 4pm
• address: 417 Parnell Road, phone: 09 379 9870
• web: www.thecupboard.co.nz

Elizapesi Fashions

Offering a unique range of made to order and ready to wear women's fashions, Elizapesi Fashions caters to all shapes and sizes. Backed up with the committment, passion, and personal attention to produce a garment that collectively satisfies YOU, the customer.

With a BA in Fashion Technology, Elizabeth Powell's passion is fashion design and she has been a finalist in several Pasifika Fashion Shows. She also does quality alterations for both men's and women's clothing.

• open: Mon - Fri 8am - 5pm
• address: Shop 3, 237 Parnell Road, phone: 09 357 0767
• web: elizapesi.co.nz

Esqué

A sleek edge in designer wear.
Neil Barrett
Richmond X
Tateossian
Costume National
Cortigiani
Orciani
Boglioli
Altea
Giorgio Brato

• open: Mon - Tues 11am - 5pm; Wed - Fri 10am – 5pm; Sat 10am – 4.30pm
• address: 381 Parnell Road, phone: 09 379 8485
• web: www.esque.co.nz

Fabrics & Pretty Things by Trelise Cooper

Beautiful fabrics, trims, lace, notions and buttons. Most fabrics developed to Trelise Cooper designs and made in Italy, France and Germany, with some silks and cotton from China and India.

• open: Mon - Fri 9.30am - 6pm; Sat 10am – 5pm; Sun 11am - 4pm
• address: 479 Parnell Road, phone: 09 379 6416
• web: www.trelisecooper.com

Gerrard's - fine NZ made Handbags & Accessories

New Zealand-made leather handbags and accessories of a very high standard and quality as well as excellent prices. See our Facebook photo album of Gerrard's boutique

"Wow, the colours are amazing!" say customers visiting Chris Gerrard's handbag boutique at 279 Parnell Road. Chris has a great eye for colour and design. With 19 years in the business she knows what people will like - even if many arrive with an idea of choosing something brown or black.

Chris has designed a number of her best-selling products, in close collaboration with the talented craftsman behind the AVA-K brand - made exclusively for Gerrard's.

Her travel bag is a body-hugging, slim bag, perfectly shaped for exploring foreign lands - with a comfortable wide shoulder strap and complete with hidden passport/money pocket. Another elegant design by Chris is the AVA-K shell bag, which opens to reveal a concertina of nifty compartments and special places for glasses, phone and even lipstick. Perfect. Bright Florian bags made of Italian leather cleverly bonded with real leaves, are very popular.

Gerrard's sells Auckland's best range of NZ-made leather handbags, briefcases, weekend bags and accessories - and you can have a bag custom made too!

• open: Mon - Sat 10am - 5pm; Sun 10am - 4pm
• address: 279 Parnell Road, phone: 09 302 3132
• web:

Great Classics - Clothes For Children

At Great Classics we offer you a wide selection of carefully chosen ranges to clothe both boys and girls. From babies to young adults. From NZ baby wear to the best of what Australia and Europe can offer. Whether you are looking to outfit your child for a wedding or simply to have great looking clothes for everyday wear, we are here to help you.Stockists of leading brands including Chino, DKNY, Essentiel, Fred Bare, Jottum & Kenzo.

• open: Mon - Thur 9.30am - 5.30pm; Fri 9.30am - 6pm; Sat 9.30am - 4.30pm, Sun 10am - 4pm
• address: 219 Parnell Road, phone: 09 377 0120
• web: www.greatclassics.co.nz

Jane Daniels

Jane Daniels is a well established New Zealand designer, renowned for her elegance, and for combining classical stylish with a directional edge, without slaving to seasonal trends. Jane Daniels' designs are a hallmark of New Zealand fashion, featuring elegant, understated, yet edgy pieces in exclusive European fabrics. Her fashion philosophy is that simplicity is elegance and a woman's individual style takes precedence over fashion. A Jane Daniels wardrobe is a worthy investment in highest quality clothing, providing many years of wear.

• open: Mon - Fri 10am - 6pm; Sat 10am - 5pm; Sun 11am - 4pm
• address: 2 Birdwood Crescent, phone: 09 358 5756
• web: www.janedaniels.co.nz

Jane Yeh Designs

Glamorous bridal and evening wear made to measure or ready to wear. Jane Yeh is an international designer with vast experience and success in designing bridal wear. Her signature designs are stylish, romantic and elegant, designed for the modern bride wanting to express her personal style.

• open: Mon - Fri 9.30am - 5.30pm; Sat 9.30 - 4pm
• address: 272 Parnell Road, phone: 09 368 1527
• web: www.jane-yeh.com

MP

MP (formerly Maggie Potter) houses a collection of exclusive designer fashion labels.

• open: Mon - Fri 10am - 6pm; Sat - Sun 10am - 4pm
• address: 401 Parnell Road, phone: 09 379 4452
• web:

Mardell

Designer women's fashions. Customer parking right at the door!

The Anne Mardell label was established in 1981 by Neil and Anne Mardell. Fashion leaders in New Zealand since the 1980's, the label has a loyal customer base which continues to grow with each season.

The label has seen many transformations, developments and different directions over the years due to the experimental approach of Anne Mardell. Our customers have grown to appreciate the innovative draping applied in the garments: Beautiful fabrics mold and shape to the body in flattering lines.

 

• open: Tues - Fri 9.30am - 5.30pm; Sat 10am - 4pm
• address: 523 Parnell Road, phone: 09 303 3779
• web: www.annemardell.co.nz

Natalie Chan

New Zealand Retailers Top Shop Finalist 2010
From weddings to races and special events, Natalie Chan, designer and milliner, specializes in bespoke dress wear and headwear harking back to yesteryear where women dressed for all occasions.

Handmade from a selection of silk, tulle, velvet and & lace fabrics, Natalie offers an exquisite range of One-Off designs with a feminine and vintagesque touch.

Choose a “One-Off” headpiece from the in store collection or have a headpiece designed and made especially for you.

All dress wear and headwear is designed and created in New Zealand from Natalie Chan's atelier.

Metro Magazine awarded Natalie Chan, “Best Stops on the Way to the Races” in 2010.

• open: Mon -Fri 10am - 5.30pm; Sat 10am - 3pm
• address: 137 Parnell Road, phone: 09 303 4930
• web: www.nataliechan.co.nz

Nu to U

Designer recycled clothing and accessories.

• open: Mon - Fri 10am - 5.30pm; Sat.10am - 4.30pm ; Sun 10.30 - 3.30pm
• address: 385 Parnell Road, phone: 09 377 9235
• web:

Robe

New to Parnell in April 2011: Robe is Parnell's newest boutique fashion store. Owned and operated by Sarah Bridgeman, Robe offers a variety of high-end designer items including clothing, jewellery and accessories.

Some of the notable brands carried by Robe include True Religion, Fine Collection and Mezi jewelry. Merchandise prices vary depending on the item and Robe offer everything from a $30 scented candle by Ecoya to a $650 dress by Wheels and Dollbaby.

• open: Our winter opening hours are Monday, Tuesday, Wednesday, Friday 10am - 4.00pm; Thursday 10-7pm; Saturday 10am - 3pm
• address: 317 Parnell Road, phone: 09 368 5770
• web: www.robe.co.nz

Rohmana

Designer fashion.

• open: Mon - Sun 10am - 5pm
• address: 389 Parnell Road, phone: 09 377 8984
• web: www.rohmana.com

Style & Grace

Style & Grace offers funky designer clothing and shoes as well as an eclectic range of bags scarves and jewellery for all the women out there who want to look good but also feel great. We carry sizes 8 -18, so come in check us out and take a look at the wide range of styles and brands we offer.

• open: Mon - Fri 9.30am - 5.30pm; Sat 10am - 4.30pm; Sun 10.30am - 3.30pm
• address: 347 Parnell Road, phone: 09 377 4644
• web: www.stylegrace.co.nz

Trelise Cooper

Funky and feminine designer clothing boutique. Trelise's signature label Trelise Cooper is a whimsical collection of limited edition pieces inspired by vintage treasures; the Cooper range indulges the customer who likes to relax their style at the weekend yet remain distinctive; and Luscious empowers women size 14-20 to feel gorgeously voluptuous.

• open: Mon - Fri 9.30am - 6pm; Sat 10am - 5pm; Sun 11am - 4pm
• address: 536 Parnell Road, phone: 09 366 1962
• web: www.trelisecooper.com

Vision X

Parnell service and style in eyewear: the very latest styles in designer frames and sunglasses from the world's top designers - Gucci, Dolce & Gabbana, Paul Smith and L.A Eyeworks and more.

• open: Mon - Wed 9am - 5.30pm; Thur - Fri 9.30am - 6pm; Sat 10am - 4pm
• address: 259 Parnell Road, phone: 09 373 4879
• web: www.visionxparnell.co.nz

Woolly For You

Specialists in New Zealand-made wool, mohair, possum and angora products, including slippers, knitwear and accessories. We will post products overseas, tax-free.

• open: Mon - Fri 10am-5.30pm; Sat 10am - 5pm; Sun 10am - 4pm
• address: 237 Parnell Road, phone: 09 377 5437
• web:

Working Style

High fashion menswear and tailor-made suits. We pride ourselves in tailoring solutions to meet individual requirements. Womenswear too.

• open: Mon - Fri: 9.30am - 6pm, Sat: 10am - 5pm, Sun: 11am - 4pm
• address: 523 Parnell Road, phone: 09 302 0532
• web: www.workingstyle.co.nz