On Monday of this week, Havana opened its brand new Parnell space. Around $2 million has been invested by parent company Lion NZ in the new 756m2 site at 69 St Georges Bay Rd, which includes a roastery, logistics, servicing and training hub, and espresso bar and will add 19 people to the Havana Coffee Works team.
Havana Coffee Works General Manager Lee Brown said: “Havana was revolutionary when it started out in the 80s and it has held onto its artisan, counterculture character while steadily growing in popularity.
“Havana’s Wellington HQ remains iconic, but with limited space, capital investment in a second location was the logical decision. The new site in Parnell enables us to significantly increase production capacity to meet growing demand. Having a physical presence in Auckland’s Parnell also improves our ability to be able to support, train and service a wider range of customers in more locations, as well as mitigate risk which has become ever-more critical these past two years.
“Sustainability and quality are inextricably linked with Havana. These guiding principles are what drove Havana’s original move to hot-air roasting. Our Parnell Roastery also features an iconic Loring S70 Roaster, which produces 70 percent fewer carbon emissions, to replicate the same high-quality single-origin coffee and blends as in Wellington.
“In authentic Havana style, the Parnell site will be an open-door roastery for visitors to observe, smell and taste the coffee first-hand and get to know the passionate and knowledgeable Havana team. Havana Coffee Works Parnell encapsulates the #CoffeeUFeel in every detail. A stunning custom Stephen Templer mural explodes off the building front and used furniture has been upcycled and repurposed throughout,” says Brown.
Havana describes itself as the CoffeeUFeel, which is about the spiritual connection to the coffee not just about the caffeine! The Havana team is excited to bring the full CoffeeUFeel experience to Auckland with Havana Coffee Works now officially open in Parnell,” concluded Brown.
